For fun, Canada’s favourite Coffee & Doughnut Chain Tim Hortons took Actor Jason Priestley‘s idea of cramming a Timbit (Donut Hole) within a Doughnut so much, that they created a Creation in his honour, The Priestley. Essentially, they take a Chocolate Timbit and bake it inside a Strawberry Vanilla Doughnut, as the jelly filling enrobes the Timbit after hearing about his idea originally on Twitter.
Priestley, who soon will be in Toronto for David Mamet‘s political Play Race between April and May, was ecstatic upon receiving the Tweet from Tim Hortons, replying “Thank you Tim Hortons!!! This is the proudest day of my life!!! A doughnut named after me at Timmie‘s?? #bestdayever”.
Now, if the Marketing Department truly were savvy, they’d start approaching other notable Canadian Celebrities for Doughnut of the Month-type Collaborations. Could you imagine a crunchy Potato Chip-topped Doughnut by Celine Dion? Shania‘s favourite fruits-filled Donut? Genius!
(Photo credit: @TimHortons)
For advertising opportunites please contact mrwill@mrwillwong.com