American sandwich giant JERSEY MIKE’S continue their expansion into Canada, adding to their expansive family of 3,500 restaurants in operation currently. Today, they launched what is their fifth ever Canadian location at Toronto’s bustling Union Station, drawing long, but briskly-served queues with a fully staffed kitchen counter. Redberry Restaurants‘ plan is to open 300 Jersey Mike’s locations across Canada over the next decade.
From opening day through Sunday, January 26, 2025, some customers will be able to score a free regular-sized sub with a minimum $3 donation to Make-a-Wish Canada. In order to qualify, customers need a qualifying coupon. The first 500 customers today, received a very Canadian keepsake – a Jersey Mike’s hockey puck! Additional charitable initiatives are on the way March 2025.
The restaurant offers an extensive selection of both hot and cold sandwiches, with their topseller being The Original Italian. Sandwiches are available in three sizes for all appetites: mini, regular and giant. The dressing combination “Mike’s Way” which consists of lettuce, tomato, onion, olive oil, red wine vinegar, and spices, are a big hit among faithful patrons.
Created originally by Michael Ingravallo in the ’50s and propelled to a huge success story in the ’70s after current CEO Peter Cancro purchased the Point Pleasant, New Jersey location (where he worked) at the young age of 17 with the help of a loan from his football coach. The rest is literally history. His story.
Some highlights from opening day:
More on menu and locations here.
(Photo/video credit: Mr. Will Wong)
Redberry Restaurants (“Redberry”) will open the first downtown Toronto Jersey Mike’s Subs in the Union Market area of Union Station on Wed., Jan. 22, 2025, giving Toronto’s business district, commuters and visitors the chance to enjoy the authentic fresh sliced/fresh grilled sub sandwiches offered by the iconic brand.
The downtown opening is part of Redberry’s long-term plan to open 300 Jersey Mike’s locations in the next 10 years. It is the fifth Jersey Mike’s Redberry has opened since August 2024. Other locations have opened in Markham, North York, Brantford and Guelph. A Pickering location is also coming early in the new year. These six locations will employ nearly 180 crew members in the Greater Toronto Area. Redberry also owns two existing and recently remodeled Jersey Mike’s locations in Kitchener and London.
To celebrate the new Union Station location, Redberry will hold a grand opening and fundraiser from Wednesday, Jan. 22 to Sunday, Jan. 26 to support Make-A-Wish Canada. Customers who receive a special fundraising coupon distributed through a grassroots effort prior to the opening can make a minimum $3 contribution to Make-A-Wish in exchange for a regular sub. Customers must have a coupon to be eligible.
Customers without a coupon will have a limited-time opportunity to download the Jersey Mike’s app and earn a free regular sub after their first in-app sub purchase and will also be able to support Make-A-Wish Canada via a donation box near the register. The first 500 guests at the grand opening will receive a Jersey Mike’s branded hockey puck.
“We have arrived at the heart of Canadian commerce in Toronto’s downtown business district and we are just getting started,” said Ken Otto, CEO, Redberry. “We can’t wait to offer effortless access to our ‘sub above’ experience from the venerable halls of Union Station to countless Toronto commuters, shoppers and tourists and we are eager to continue supporting Make-A-Wish Canada during the first five days of our grand opening celebration.”
Making a Difference
Jersey Mike’s believes that making a sub sandwich and making a difference can be one and the same. Last year, in Canada, between the company’s annual Month of Giving in March and the Markham and North York opening fundraisers, Jersey Mike’s raised nearly $19,000 to help Make-A-Wish Canada. In addition, $2,396was raisedfor Child Hunger Brantford and $2,645 for the Children’s Foundation of Guelph and Wellington.
Fresh Sliced/Fresh Grilled
Jersey Mike’s premium meats and cheeses are sliced on the spot and piled high on the in-store baked bread. Jersey Mike’s fans crave their subs made Mike’s Way® with the freshest vegetables – onions, lettuce and tomatoes – along with an exquisite zing of “the juice,” red wine vinegar and an olive oil blend, topped off with our signature spices. Authentic cheesesteaks are also grilled fresh to order.
The restaurant’s hours are 10 a.m. to 10 p.m., seven days a week. You can place orders in-store, on the Jersey Mike’s app, online at www.jerseymikes.ca, and on the national delivery apps. Catering orders are also welcome.
About Redberry Restaurants
Founded in 2005, Redberry is one of the largest QSR restaurant franchisees in Canada. Redberry owns and operates more than 190 restaurants across the country, operating under the BURGER KING®, Taco Bell and Jersey Mike’s Subs brands. With signed agreements to build more than 600 new restaurants, Redberry is one of the fastest growing restaurant companies in Canada. Redberry’s mission and accelerated growth trajectory is made possible through its partnership with City Capital Ventures. Culturally, we have created an environment where our partners, brands and team members can achieve the best versions of themselves. Redberry is proud to have been awarded “Restaurant Top 200: The Nation’s Largest and Most Successful Franchisees” by Franchise Times for the past two years, Franchisee of the Year by Burger King for North America in 2021 and Pinnacle Award’s Company of the Year in 2024. We are truly architects of a different kind of restaurant company.
About Jersey Mike’s Subs
Jersey Mike’s Subs, with more than 4,000 locations open and in development, serves authentic fresh sliced/fresh grilled subs on in-store freshly baked bread — the same recipe it started with in 1956. Passion for giving in Jersey Mike’s local communities is reflected in its mission statement “Giving…making a difference in someone’s life.” For more information, please visit jerseymikes.ca or follow us on Facebook, Instagram, and X.
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