#SPOTTED: GWYNETH PALTROW IN TORONTO AT HOLT RENFREW FOR JUICE BEAUTY
Aside from being known for her phenomenal Academy Award-winning body of work, the beautiful Gwyneth Paltrow also is equally adept as a Tastemaker and Businesswoman. We’ve all heard of her better living newsletter GOOP, but her latest venture juice BEAUTY is beginning its foray to Canadian households. Its sights set high with distribution through Holt Renfrew.
Holding the title of Creative Director, Paltrow along with founder Karen Behnke, visited Toronto today to promote the skin care and cosmetic line at Holt Renfrew on Bloor today. They were just in New York yesterday. Taking the stage on the mezzanine, the duo spoke about their line of products which are based from botanical juices and anti-oxidant rich.
Paltrow says, “People don’t approach makeup bags with the same consciousness as grocery bags.”. “50 years ago, lots of pesticides were being used. We want to trust that the government is looking after us, but consumers have taken that into theie own hands.”. “Now you see Whole Foods on every corner. People are more careful about things they are ingesting. Beauty is following suit.”.
When understanding trends, Paltrow looks to her trendy 12-year-old daughter who pays mind to Vloggers. Often she takes that feedback and uses it for GOOP and juice.
Earlier in the day, Paltrow met with some lucky contest winners who won a Meet & Greet with her, before lunching at Holt Renfrew Café with the likes of Galen Weston, who was seen perusing he set-up to satisfsaction as George Michael blared through the speakers. Fans snacked on generous gifts of Village Juicery juice and nomz Energy Bites.
See some Snaps:
Learn more about juice BEAUTY here.
See the complete line of juice BEAUTY products available at Holt Renfrew here.
(Photo/video credit: Mr. Will Wong)